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eLUXURY SELECTS EQUILIBRIUM MEDIARICH™ IMAGE SERVER TO DYNAMICALLY GENERATE AND DELIVER ONLINE VISUALS OF HIGH-END MERCHANDISE
eLUXURY Integrates MediaRich to Streamline Image Production While Creating More Engaging Customer Interactions
SAN RAFAEL, CA,- March 12, 2002 - Equilibrium, a leading provider of automated imaging solutions today announced that eLUXURY, a leading site for luxury goods and services on the Internet, has selected MediaRich to reduce online production costs by automatically generating and delivering images, while creating a more dynamic online merchandising experience.
"MediaRich impacts our top line by enabling us to introduce new luxury items to our Web site in a highly efficient manner," said Patrick Moore, Chief Technology Officer for eLUXURY. "MediaRich's template-based architecture easily integrates with our ATG Dynamo® platform to provide a fully customizable, personalized Web experience that can scale to handle the increased volume and sophistication of our content"
MediaRich is server-based imaging software that automates image production and enables the dynamic delivery of images to virtually any output device. With the power of MediaRich, companies are able to set up templates to rapidly perform the gamut of image processing functions normally done off-line by a team of technical resources. MediaRich has dynamic imaging features such as zoom/pan, colorization, mixing and matching, 360-degree rotations and text overlays. MediaRich streamlines image production workflow, resulting in dramatically reduced costs and faster time-to-market for producing rich visual content.
"Equilibrium is pleased to be working with the people at eLUXURY and their collection of high-quality images of designer merchandise," said Steven Johnson, Vice President of Research and Development at Equilibrium. "eLUXURY has always adopted innovative technology to provide the finest products and service to their clientele. MediaRich reinforces their attention to detail by dynamically serving vivid imagery.""
About eLUXURY
eLUXURY (www.eluxury.com) is the authoritative address for luxury on the Internet, offering a selection of the world's most renowned luxury merchandise and services, all delivered with unparalleled attention to detail and customer service. eLUXURY is owned by LVMH Moët Hennessy Louis Vuitton SA - the world's leading luxury products group.
About Equilibrium
Founded in 1989, Equilibrium develops and markets automated imaging solutions for the desktop, workgroup and enterprise. Equilibrium's award-winning DeBabelizer Pro/Server and MediaRich Server enable content designers and information workers to streamline digital production workflow and reduce costs through automation. For more information, online ordering and trial downloads, please call +1.415.332.4343 or visit Equilibrium's Web site at www.equilibrium.com.
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Press Contact:
Equilibrium
+1 415.332.4343
pr (at) equilibrium.com
©2004-2006 Automated Media Processing Solutions, Inc. d/b/a Equilibrium. All rights reserved. U.S. Patent Numbers 6,792,575 and 6,964,009 for automated media processing and dynamic on-demand delivery. Equilibrium, MediaRich and DeBabelizer are trademarks of Equilibrium. Equilibrium is the exclusive worldwide provider of MediaRich, MediaRich Merchandizer and MediaRich for SharePoint. All other company, product or service names mentioned herein are trademarks or registered trademarks of their respective owners.
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